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elsewedy cables white logo.
Black and white headshot of a smiling man with long hair, wearing a jacket. A red curved line is in front of him.

Client

ElSewedy Cables

Services

Media Production

Branding

Year

2025

Credits

Written by Omar Al-Shennawy
Song Composed by Ahmed Tarek Yehia
Singer Bahaa Sultan


Elsewedy Cables, a pioneer in energy solutions, launched a major branding campaign to highlight its industry leadership. The project featured a branded song, ad production, outdoor campaigns, TV and radio airing, strategy, and social media.

Elsewedy Cables, a pioneer in energy solutions, launched a major branding campaign to highlight its industry leadership. The project featured a branded song, ad production, outdoor campaigns, TV and radio airing, strategy, and social media.

Nighttime highway scene with illuminated road signs and light trails from passing vehicles, creating a dynamic atmosphere.
Nighttime highway scene with illuminated road signs and light trails from passing vehicles, creating a dynamic atmosphere.
Nighttime highway scene with illuminated road signs and light trails from passing vehicles, creating a dynamic atmosphere.
A digital billboard displaying a vibrant outdoor scene with lights and text, alongside a stack of brochures.
A digital billboard displaying a vibrant outdoor scene with lights and text, alongside a stack of brochures.
A digital billboard displaying a vibrant outdoor scene with lights and text, alongside a stack of brochures.
A hand holds a red passport against a black and white background, symbolizing travel or identity.
A hand holds a red passport against a black and white background, symbolizing travel or identity.
A hand holds a red passport against a black and white background, symbolizing travel or identity.
Two red boxes are shown, one with a top lid and another slightly open, resting on a flat surface.
Two red boxes are shown, one with a top lid and another slightly open, resting on a flat surface.
Two red boxes are shown, one with a top lid and another slightly open, resting on a flat surface.

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Man in sunglasses leaning on a red Saga car in front of the pyramids at sunset.

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Man in sunglasses leaning on a red Saga car in front of the pyramids at sunset.

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Man in sunglasses leaning on a red Saga car in front of the pyramids at sunset.

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Proton